New Range of wines added to Williamson Portfolio

New Range of wines added to Williamson Portfolio

Customers looking for a high quality, recognised wine brand that is respected by both the trade and with consumers will be delighted to hear Oliver and Greg’s has been recently added to the Williamson Foodservice stable.

We’ve been looking for the right opening to partner with a high profile wine brand for some time and Oliver and Greg’s offers exceptional quality, value and opportunities to achieve great margin at price points many customers are looking for.

It also has incredible strength in depth and will appeal to hotel, restaurant, café and catering customers alike as well as others in the north hospitality trade like golf clubs.

 

Quality drinking experience

Oliver & Greg’s is one of the top five ‘on-trade’ wine brands in the UK and prides itself on ‘a quality drinking experience without pretentiousness or complicated language’. It offers most varietals that come from different wine producing countries including:

  • Chardonnay
  • Pinot Grigio
  • Sauvignon Blanc
  • Zinfandel Rosé
  • Pinot Grigio Blush
  • Cabernet Sauvignon
  • Merlot
  • Shiraz
  • Prosecco

Williamson Foodservice carry stock of all these varietals in 75cl and 187ml (20cl Prosecco) sizes that offer maximum convenience and freshness. It is the same wine in both sizes and both are also in glass.

 

Wine list

Partnering with Oliver and Greg’s also offers access to a much wider and extended range of wines should our customers wish to explore these possibilities. Entire customer wine lists can be supplied from great value house wines to more exclusive fine wines that are asked about more often.

As creating a wine list can be a daunting experience, Oliver & Greg’s also provides access to a free wine list printing service. This means Williamson’s customers can be provided with advice, guidance and tastings in order to finalise a list that is professionally laid out, attractive and can be printed quickly.

 

Partnership working

The team at Oliver & Greg’s see Williamson Foodservice as a natural fit for where the brand can be taken in the north of Scotland. Williamson’s has a long standing reputation for providing customers with variety, choice and high quality products that surpass expectations and Oliver & Greg’s recognise this.

Our well established and efficient distribution network to some of the most rural parts of Scotland is another bonus. Working closely with the Oliver & Greg’s Wine Development Manager to ensure Williamson’s staff understand the key benefits, ethos and qualities of the wine has been key to giving customers the most useful information about the products.

 

Growing interest in the Highlands and Islands

As the north of Scotland attracts ever increasing attention as a destination, the hospitality and catering sector goes from strength to strength on the back of this. This gives Williamson Foodservice great confidence going forward!

Incredible success with other products like a recently launched coffee brand means uptake for Oliver and Greg’s wine has the potential to be the same. Even before its launch, an order for 50 cases across the Oliver & Greg’s range came in from one single customer who found out we were planning on stocking these products. Confidence is therefore high that this brand will be equally as popular throughout the Highlands and Islands. Call 0345 450 8888 to ask for more information or arrange for a field sales member of staff to visit you personally.

 

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